HONORING THE LEGACY, ADVANCING THE PATH
Since its inception in 1934, the Apollo Theater has been at the epicenter of African-American culture and a driving force in shaping America’s music landscape. From the days of Ella Fitzgerald and Louis Armstrong to the Jackson Five, Jay-Z and beyond, it has secured its place in history as America’s most respected and enduring cross-cultural venue. Today the Apollo’s artistic vision celebrates and re-envisions that legacy in a forward-thinking, contemporary way. Keeping music at the core, it creates a forum for emerging artists and curators, supports new directions for mid-career and established artists, develops and presents new multi-disciplinary work, values culturally diverse artists and audiences and promotes an intimate and engaged experience for audiences.